Digital Visits to a smart destination

The challenge

Competing with capitals and other major cities has its challenges when you’re a second city like Gothenburg. PowerPoints may fail to showcase the city’s full potential, and onsite visits can sometimes be time consuming. We need to ignite interest in a quick and effective way.

Next generation storytelling

The Digital Site Visits platform is designed to showcase the city of Gothenburg and its venues to international event organizers in a visually compelling, data-rich, and highly engaging format.

Solving the gaps

• Experience the full potential from wherever you are
  The platform provides an online experience that is accessible from anywhere and designed to support clients with mobility or scheduling limitations since it only requires an internet connection.
• Instant city content at your fingertips
  Static slides are replaced with realistic 3D-visualisations and scenario-based storytelling. Things like seasons and time of the day can easily be changed, making it easier to imagine how the event would come to life in Gothenburg.
• Smart and sustainable decision-making
  It will also contribute to Gothenburg’s sustainability goals by reducing travel needs while delivering rich, data-informed insights that help planners evaluate venues with confidence.

Benefits & Impact

The Digital Site Visits tool will boost our global competitiveness and reduce the reliance on physical visits and the need to travel. It will also enable faster decision making and set a new standard for marketing and SMART tourism. 

Contact johan.depaoli@goteborg.com if you like to know more!